Normcore, is it a thing? A new ‘trend’, a joke, something you need to be wearing right now?!
According to The Cut, who broke this very important story yesterday, the latest trend for the youngsters in New York is to dress ‘normally’. Not like a fashionista, hipster or an authentic individual, but with a sameness which means they blend into the crowd. (Or look like an extra from Seinfeld). Plain mum-jeans are a feature, as are socks and sandals, New Balance sneakers, baseball caps and plain t-shirts and jumpers. (Alexa Chung’s buddy Dev Hynes favours a turtleneck).
Is this real? Do you – or would you – dress like this? I have been digging my trackpants lately…
However, not everyone belives.
Here’s an example of library normcore – a workmate wearing her totally normal, plain (and comfy) Nikes. (Co-ordination with the carpet way too fashiony though).