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Syndetics book coverDesign a better business : new tools, skills and mindset for strategy and innovation / written by Patrick van der Pijl, Justin Lokitz and Lisa Kay Solomon. “guide for real innovation in the real world…. A fantastic collection of thoughts, practical methodologies and an overall bent to getting real innovation done in the real world. Too many innovation-focused business books these days are based on fanciful methodologies that sound great in theory, but lack substantive examples of how to put this kind of thinking into practice. In Design a Better Business, the authors have compiled both the abstract approaches as well as real-world cases of successful innovation practices that give the reader a clear, well reasoned strategy for innovating in their businesses, products and teams.” (Amazon reviewer)
Syndetics book coverFrugal innovation : how to do better with less / Navi Radjou and Jaideep Prabhu ; [foreword by Paul Polman].
Frugal innovation is a way that companies can develop high-quality products and create more value with limited resources. In today’s cost-constrained environment, companies in the developed economies are seeking new routes to long-term business success – while also appealing to cost-conscious and environmentally-aware consumers. With an estimated trillion-dollar global market for sustainable products, and with potentially huge cost savings to be gained, frugal innovation is revolutionising business and reshaping management thinking. This seminal book gives an overview of the principles, perspectives and techniques behind frugal innovation, connecting with key contemporary business concepts such as the sharing and circular economies and the maker movement. It offers a blueprint for leaders and managers in companies of all sizes and across all sectors on how to profit from doing business frugally. Based on the authors’ six key principles of frugal innovation, and packed with targeted advice and recommendations for business functions such as R&D, operations, HR and sales, Frugal Innovation is a masterclass in the art of doing more with less.
Syndetics book coverUnlocking happiness at work : how a data-driven happiness strategy fuels purpose, passion and performance / Jennifer Moss.
Unlocking Happiness at Work takes you on a journey into why and how leaders should become compassionate capitalists and ensure that their teams thrive. This book debunks the myth that happiness at work is a waste of time and demonstrates how it can deliver a more productive and engaged workforce, which can have real impact on the bottom line. Based on two decades of scientific research, real-time data, interviews and case studies, this book proves that happiness fuels higher performance, provides a greater sense of purpose and spreads passion throughout organizations. With insightful practical guidance throughout, Unlocking Happiness at Work is a lively and persuasive exploration of how to be more happy and make others more happy through the power of habits, emotional intelligence and an innovative approach to work/life flow. Case studies from lululemon, Zappos, Misfit Inc, The Body Shop and more are supported by tangible data and key performance indicators that show the significant benefits that come from adopting a happiness strategy. This is an essential resource for leaders who want to increase sustainability, attract new talent, improve their brand and boost profitability – in a way that is life-enhancing for them and their people./
Syndetics book coverThe automatic customer : creating a subscription business in any industry / John Warrillow.The Automatic Customer: Creating a Subscription Business in Any Industry
“What if a company, no matter the size or industry, could attract repeat customers and recurring sales without having to resell its goods or services every single time? SellabilityScore.com founder Warrillow (Built to Sell) successfully empowers readers with this primer on transforming any business into a subscription business. He explores the move by companies like Apple and Amazon into this area and shows how subscribers increase value, smooth out demand, generate automatic payments, and stay recession-proof. Warrillow doesn’t neglect the inherent challenges, but where most readers will want to focus is on the nine subscription business models he provides. These different approaches, which include membership websites, private clubs, and subscription-based e-commerce, each come with advice from insiders and tips on the types of business best suited for that particular model. The book’s final section offers shortcuts for setting up and building a subscription-based revenue stream, along with solid guidance for measuring progress, viability, and performance. Warrillow also deals with funding growth, the psychology behind selling a subscription, and scaling a business. Full of valuable advice that will smooth the way for more predictable income, this book will help ease the transition to a subscription model. (Feb.) (c) Copyright PWxyz, LLC. All rights reserved.(c) Copyright PWxyz, LLC. All rights reserved” (Publisher Weekly)
Syndetics book coverLead like a woman : your essential guide for true confidence, career clarity, vibrant wellbeing and leadership success / Megan Dalla-Camina and Michelle McQuaid.
Lead Like A Woman guides women to see more of who they really are, and get more of what they truly want, helping women uncover the stories and blocks that hold them back, and giving them the tested roadmap and tools to create the career and life they long for. If you are a woman seeking more confidence, to build your personal brand, find a mentor or sponsor, or create a wellbeing plan that works, this book will help. It’s for you if your goal is to step into your presence and personal power and become the authentic leader you have always wanted to be. And it’s for you if you finally want to unhook yourself from the stories that hold you back, and get the roadmap to live and lead like you long to. For leaders, this book will provide the searing insights you need to understand the professional woman’s journey, as well as provide tools and coaching for you to become a leader who can actually make a positive impact for women at work. With each chapter including a “For Leaders” coaching section, this book will prove invaluable in your own journey to help unlock women’s potential-and your own. The Lead Like A Woman journey fuses the latest research from positive psychology, neuroscience, gender science, leadership development, and wellbeing, with real stories of what it’s like to work in a world that is still dominated by masculine modes of leadership and success. Sharing cutting-edge models on authentic leadership, how to understand gender mindsets, and leverage feminine traits to lead and live better, it will forever change the way you view your career, your leadership, and your life.
Syndetics book coverSmart partners : building successful relationships in business and life / Jim Burba and Bob Hayes.
“Two men who have been partners in life and in business for more than twenty-five years share their story and present ideas about the principles they believe make personal and work partnerships successful”– Provided by publisher.

Syndetics book coverBeyond measure : the big impact of small changes / Margaret Heffernan. “A powerful manifesto for CEOs and employees alike: Influential and award-winning business leader Margaret Heffernan reveals how organizations can build ideal workplace cultures and create seismic shifts by making deceptively small changes. By implementing sweeping changes, businesses often think it’s possible to do better, to earn more, and have happier employees. So why does engagement prove so difficult and productivity so elusive? In Beyond Measure, Margaret Heffernan looks back over her decades spent overseeing different organizations and comes to a counterintuitive conclusion: it’s the small shifts that have the greatest impact. Heffernan argues that building the strongest organization can be accelerated by implementing seemingly small changes, such as embracing conflict as a creative catalyst; using every mind on the team; celebrating mistakes; speaking up and listening more; and encouraging time off from work.  Packed with incredible anecdotes and startling statistics, Beyond Measure takes us on a fascinating tour across the globe, highlighting disparate businesses and revealing how they’ve managed to change themselves in big ways through incremental shifts. How did the CIA revolutionize their intelligence gathering with one simple question? How did one organization increase their revenue by $15 million by instituting a short coffee break? How can a day-long hackathon change the culture of a company? Told with wry wit and knowing humor, Heffernan proves that it’s often the small changes that make the greatest, most lasting impact.” (Syndetics summary)

Syndetics book coverSocial selling : techniques to influence buyers and changemakers / Tim Hughes and Matt Reynolds. “As the digital landscape has changed buyers’ habits it’s increasingly difficult to reach them early enough in their decision-making process using traditional sales methods. Developing relationships with decision-makers through social networks has become an increasingly critical skill – enabling sales professionals to engage early on and ‘hack’ the buying process. Social Selling provides a practical, step-by-step blueprint for harnessing these specific and proven techniques including:- How to use networks purposefully to build social trust and create a high quality community – How to develop real influence and authority in your subject area and connect with change-makers – How to scale the social selling strategy across an organisation including maturity and investment models, risk and governance, and technology platforms.Written by Tim Hughes, a thought-leader and renowned practitioner in social selling, and Matt Reynolds, one of the UK’s leading technology sociologists, this is essential reading for sales professionals, digital sales directors, and SMEs who want to embrace the power of social selling in their organisation. The book is also supported by eight bonus ‘how-to’ articles, giving more depth on how to run the processes discussed in the book.” (Syndetics summary)

Syndetics book coverLeading innovation : 5 steps to monetising ideas for business growth / Tracey Walsh. “Leading Innovation reveals the innovation secrets of senior executives from some of the biggest business names in Australia including Telstra, Origin and CSIRO. This step-by-step book outlines proven strategies for solving critical business problems and monetising ideas – for growth and sustainability. This book makes innovation truly accessible. Readers are taken on a journey through customer engagement, business model examination, talent management and design thinking. This is a handy companion guide for any leader who wants to make a lasting impact. Transform your corporate, medium sized business or government department using the 5 step method: RISK * RELATE * RESONATE * RESOURCE * REVOLUTIONISE” (Syndetics summary)

Syndetics book coverMapping experiences : a guide to creating value through journeys, blueprints and diagrams / Jim Kalbach. ” Customers who have inconsistent, broken experiences with products and services are understandably frustrated. But it’s worse when people inside these companies can’t pinpoint the problem because they’re too focused on business processes. This practical book shows your company how to use alignment diagrams to turn valuable customer observations into actionable insight. With this unique tool, you can visually map your existing customer experience and envision future solutions.  Product and brand managers, marketing specialists, and business owners will learn how experience diagramming can help determine where business goals and customer perspectives intersect. Once you’re armed with this data, you can provide users with real value.   Mapping Experiences is divided into three parts:   Understand the underlying principles of diagramming, and discover how these diagrams can inform strategy Learn how to create diagrams with the four iterative modes in the mapping process: setting up a mapping initiative, investigating the evidence, visualizing the process, and using diagrams in workshops and experiments See key diagrams in action, including service blueprints, customer journey maps, experience maps, mental models, and spatial maps and ecosystem models” (Syndetics summary)

Syndetics book coverThe innovation maze : 4 routes to a successful new business case / Gijs Van Wulfen. “Do you struggle with innovation? The Innovation Maze makes innovation simple. It shows you four different routes through the wonderfully designed innovation maze to successful new business cases for new products or services. This book is your guide on HOW to solve the innovation maze.   When you innovate and generate great ideas for new products or services, you are faced with so many pitfalls. A lot of people experience innovation as a maze and get lost on the way. The fuzzy front end of innovation causes many projects to have a false start. Eighty percent of all innovation projects never even reach the market. This book is your guide on HOW to solve the innovation maze. It shows you four different routes through the wonderfully designed innovation maze to successful new business cases for new products or services:   1. I have an idea; now what? 2. I discovered a new technology; now what?   3. I identified a relevant unsolved problem; now what?  4. I face a business challen≥ now what?  For each of the four innovation routes you will get practical and visual checklists to answer vital questions like: How do I know there’s a need for it? How do I know it is technologically do-able? How do I know I can realize a profit? You will end up with a great format for a successful new business case for your innovative ideas.  It’s written for start-ups, entrepreneurs, managers and consultants. Gijs van Wulfen is the author of innovation bestseller The Innovation Expedition and is one of LinkedIn’s first Influencers. He ranks in the top 10 of the International Top 40 Innovation Bloggers.” (Syndetics summary)

Syndetics book coverWinning with data : transform your culture, empower your people, and shape the future / Tomasz Tunguz and Frank Bien. “Crest the data wave with a deep cultural shift Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture–this book provides sound guidance on building the type of organizational culture that creates and leverages data daily, in every aspect of the business. Real-world examples illustrate these important concepts at work: you’ll learn how data helped Warby-Parker disrupt a $13 billion monopolized market, how ThredUp uses data to process more than 20 thousand items of clothing every day, how Venmo leverages data to build better products, how HubSpot empowers their salespeople to be more productive, and more. From decision making and strategy to shipping and sales, this book shows you how data makes better business.  Big data has taken on buzzword status, but there is little real guidance for companies seeking everyday business data solutions. This book takes a deeper look at big data in business, and shows you how to shift internal culture ahead of the curve.   Understand the changes a data culture brings to companies Instrument your company for maximum benefit Utilize data to optimize every aspect of your business Improve decision making and transform business strategy   Big data is becoming the number-one topic in business, yet no one is asking the right questions. Leveraging the full power of data requires more than good IT–organization-wide buy-in is essential for long-term success. Winning with Data is the expert guide to making data work for your business, and your needs.” (Syndetics summary)

Syndetics book coverChapter one : you have the power to change stuff / Daniel Flynn. “The world probably doesn’t need another book. And while this object you hold in your hands might look like one, it’s so much more .   It’s an invitation. And it’s addressed to you. To inspire you to challenge everything, to remind you that you can turn ideas into reality and to present you the opportunity to be part of bold idea that could change the course of history.   Chapter One is the story of three kids from Melbourne, Australia with zero experience in business who had an idea and the crazy belief that we all have the power to change stuff. It started with the World Water Crisis (and how to end it) but has developed into an award-winning consumer goods brand that empowers millions of people to fight poverty with every munch of muesli, sip of water or pump of hand wash. And that’s just the beginning.   This is the story of epic proportions by Thankyou co-founder Daniel Flynn about Thankyou’s gut-wrenching decisions, wild mistakes and daring moves in business, marketing and social enterprise so far. You’ll laugh at their boldness, cry at their failings and be inspired by their determination.  But more than that, you’ll understand that, no matter your walk of life, you too have the power to change stuff.” (Syndetics summary)

Syndetics book coverThe culture map : breaking through the invisible boundaries of global business / Erin Meyer. “Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.  When you have Americans who precede anything negative with three nice comments; French, Dutch, Israelis, and Germans who get straight to the point (“your presentation was simply awful”); Latin Americans and Asians who are steeped in hierarchy; Scandinavians who think the best boss is just one of the crowd–the result can be, well, sometimes interesting, even funny, but often disastrous.  Even with English as a global language, it’s easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.  In The Culture Map , Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.” (Syndetics summary)

Syndetics book coverA world of difference : leading in global markets with cultural intelligence / Felicity Menzies.
“Having a diverse workforce makes “A World of Difference”. Companies and organisations that have a diverse workforce benefit from increased innovation, creativity, performance and a better bottom line. However, building diverse teams in the workforce is not easy. Not everyone has the Cultural Intelligence (CQ) to work with people from other countries and cultures. Cultural Intelligence is not a personality trait, nor is it something you are born with. Rather, Cultural Intelligence develops through education, training, and experience. A good place to start to find out more about CQ is Felicity Menzies’ new book “A World of Difference”.

Filled with a mix of anecdotes drawn for the author’s personal experiences and research on this topic, Menzies helps leaders to understand Cultural Intelligence and how it can give them an enviable competitive advantage.
Companies with leaders and workers who have high Cultural Intelligence are more agile. These organisations can quickly adapt processes, products, and services to capture new opportunities and respond to change across diverse markets.
Cultural Intelligence also promotes successful intercultural relations, both inside and outside the organisation. This improves business performance via enhanced innovation, increased workforce engagement, and more effective partnering”. (Syndetics summary)

Syndetics book coverInstant networking : the simple way to build your business network and see results in just 6 months / Stefan Thomas.
“A fresh take on the vital business skill of networking. Networking is something that many of us dread and try to avoid at all costs. But no longer the sole remit of sales people, it has become a vital business skill for us all. Expected to negotiate effectively through our careers, social lives and online presence, networking 24/7 has become a real challenge. Many experts believe that you need to be super confident or a brilliant presenter in order to network to the best of your ability but networking has changed.

Let Stefan Thomas show you how to take a fresh look at Networking 2.0 and teach you how networking is no longer just something we do with other people and it’s no longer an activity, it’s a new way of thinking and acting. Instant Networking will show you how to build networking into all that you do, whether you’re self-employed, fresh out of education and ready to take on the world or just ready to make your presence known.

Learn how to:

Combine networking, social media, marketing, and sales skills to give a full picture of how to network effectively Explore how to establish your personal brand Build networking into your existing day-to-day activities Deal with the key challenges people face at networking events” (Syndetics summary)

Syndetics book coverStrategize : product strategy and product roadmap practices for the digital age / Roman Pichler. “Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Using a wide range of proven techniques and tools, author Roman Pichler explains how to create effective strategies and actionable roadmaps to help you maximize your chances of creating successful products. Written in an engaging and no-nonsense style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products.

Comprehensive and insightful, the book will enable you to make the right strategic decisions in today’s dynamic digital age.

Praise for “Strategize”:

“”Strategize” offers a comprehensive approach to product strategy using the latest practices geared specifically to digital products. Not just theory, the book is chock-full of real-world examples, making it easier to apply the principles to your company and products. “Strategize” is essential reading for everyone in charge of products: product executives, product managers, and product owners.”

Steve Johnson, Founder at Under10 Consulting, author, speaker, consultant, guitar player.

“Whether you are new to product management or an experienced practitioner, “Strategize” is a must read. You are guaranteed to get new ideas about how to develop or improve your product strategy and how to execute it successfully. It’s an essential addition to every product manager’s reading list.”

Marc Abraham, Senior Product Manager at Notonthehighstreet.com.

“Roman Pichler’s latest book provides essential guidance for all product owners and anyone involved in product strategy or roadmapping. I highly recommend it.”

Mike Cohn, Author of “Succeeding with Agile,” “Agile Estimating and Planning,” and “User Stories Applied” (Syndetics summary)

Syndetics book coverGrit to great : how perseverance, passion, and pluck take you from ordinary to extraordinary / by Linda Kaplan Thaler and Robin Koval.
“In Grit to Great, Linda Kaplan Thaler and Robin Koval tackle a topic that is close to their hearts, one that they feel is the real secret to their own success in their careers–and in the careers of so many people they know and have met. And that is the incredible power of grit, perseverance, perspiration, determination, and sheer stick-to-it-tiveness. We are all dazzled by the notion that there are some people who get ahead, who reach the corner office because they are simply gifted, or well-connected, or both. But research shows that we far overvalue talent and intellectual ability in our culture. The fact is, so many people get ahead–even the gifted ones–because they worked incredibly hard, put in the thousands of hours of practice and extra sweat equity, and made their own luck. And Linda and Robin should know–they are two girls from the Bronx who had no special advantages or privileges and rose up through their own hard work and relentless drive to succeed to the top of their highly competitive profession.

In a book illustrated with a cornucopia of stories and the latest research on success, the authors reveal the strategies that helped them, and countless others, succeed at the highest levels in their careers and professions, and in their personal lives. They talk about the guts–the courage–necessary to take on tough challenges and not give up at the first sign of difficulty. They discuss the essential quality of resiliency. Everyone suffers setbacks in their careers and in life. The key, however, is to pick yourself up and bounce back. Drawing on the latest research in positive psychology, they discuss why optimists do better in school, work, and on the playing field–and how to reset that optimistic set point. They talk about industriousness, the notion that Malcolm Gladwell popularized with the 10,000-hour rule in his book Outliers. Creativity theorist Mihaly Csikszentmihalyi believes it takes a minimum of 10 years for one’s true creative potential to be realized. And the authors explore the concept of tenacity–the quality that allows us to remain focused and avoid distraction in order to get the job done–an increasingly difficult task in today’s fragmented, cluttered, high-tech, connected world.

Written in the same short, concise format as The Power of Nice and leavened with the natural humor that characterizes Linda’s and Robin’s lives–and books–Grit to Great is destined to be the book everyone in business needs.” (Syndetics summary)

Syndetics book coverThe greats on leadership : classic wisdom for modern managers / Jocelyn Davis.
You don’t need a big title or a business degree in order to lead with impact. What you need is practical wisdom: the insight, judgment, and strength of character that all great leaders have, but that most business schools and corporate workshops don’t teach. The Greats on Leadership gets you there. Jocelyn Davis takes you on an in-depth tour of the best leadership ideas of the past twenty-five centuries-featuring classic authors from Plato to Winston Churchill, William Shakespeare to Jane Austen, Alexander Hamilton to Peter Drucker, and many more-combined with the best contemporary leadership concepts and plenty of real-life tools and examples. No matter where in the organization you sit, this remarkably readable and practical guide will set you on the road to becoming a great leader

Syndetics book coverThe performance principle : a practical guide to understanding motivation in the modern workplace / Mackenzie Kyle.
“An engaging and accessible guide to getting the most from your workplace teams. The Performance Principle is written for any manager, supervisor, or business leader who feels there must be a better, more systematic way to motivate their team and achieve phenomenal results. It tells the fictional story of Will Campbell, the newly promoted executive in charge of the Hyler manufacturing facility. The company has fallen on hard times and Campbell is given a year to turn around Hyler�s fortunes, a feat made all the more challenging because of the discontent among all of Hyler�s employees, from management to sales to the unionized shop floor. Over the course of several tumultuous months, Campbell and his team learn the unique principles of performance management and the powerful results it can deliver.Unique, lively and powerfully effective, The Performance Principle illustrates the fundamentals of performance management, providing a model that allows the reader to understand exactly what motivates people in the workplace, and how to align this with the organization’s strategy.” (Syndetics summary)

Syndetics book coverThe network imperative : how to survive and grow in the age of digital business models / Barry D. Libert, Megan Beck, Jerry Wind.
“Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn’t unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening.

So the question isn’t whether your organization needs to change, but when and how much.

The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators , grow faster, scale with lower marginal cost, and generate the highest revenue multipliers.

Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model.

The Network Imperative , brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age.”
(Syndetics summary)
Syndetics book coverThe founder’s mentality : how to overcome the predictable crises of growth / Chris Zook & James Allen.
“Three Principles for Managing–and Avoiding–the Problems of Growth. Why is profitable growth so hard to achieve and sustain? Most executives manage their companies as if the solution to that problem lies in the external environment: find an attractive market, formulate the right strategy, win new customers.
But when Bain & Company’s Chris Zook and James Allen, authors of the bestselling Profit from the Core , researched this question, they found that when companies fail to achieve their growth targets, 90 percent of the time the root causes are internal, not external–increasing distance from the front lines, loss of accountability, proliferating processes and bureaucracy, to name only a few. What’s more, companies experience a set of predictable internal crises, at predictable stages, as they grow. Even for healthy companies, these crises, if not managed properly, stifle the abilityto grow further–and can actively lead to decline.

The key insight from Zook and Allen’s research is that managing these choke points requires a “founder’s mentality”–behaviors typically embodied by a bold, ambitious founder–to restore speed, focus, and connection to customers:

* An insurgent’s clear mission and purpose
* An unambiguous owner mindset
* A relentless obsession with the front line

Based on the authors’ decade-long study of companies in more than forty countries, The Founder’s Mentality demonstrates the strong relationship between these three traits in companies of all kinds–not just start-ups–and their ability to sustain performance. Through rich analysis and inspiring examples, this book shows how any leader–not only a founder–can instill and leverage a founder’s mentality throughout their organization and find lasting, profitable growth”.
(Syndetics summary)

Syndetics book coverOptimize your strengths : use your leadership strengths to get the best out of you and your team / James Brook and Dr Paul Brewerton.
“Discover your unique edge. Each of us has our own set of strengths, abilities and skills that allow us to shine and deliver exceptional results. These are our underlying qualities that energise us and we are great at (or have potential to become great at). But how do you understand and build upon your strengths and how do you inspire others to do the same?

Optimize Your Strengths provides a proven strengths-based approach to achieving peak performance for you and your team. You’ll discover your core strengths and learn how to use these to bring out the best in yourself and inspire passion, innovation and engagement in those you lead. Using the Stretch Leadership Model, leadership and organisational development experts, James Brook and Paul Brewerton, show you how to lead beyond boundaries and develop positive habits that drive you to continuously improve and take advantage of new opportunities.

Through a fictional narrative that brings the subject to life; follow the journey of Joe (a leader facing both personal and professional crises), as you learn to:

Discover, analyse and grow you and your team’s natural strengths and abilities in pursuit of a compelling vision Develop an energising and powerful leadership approach based on strengths, solutions and possibilities Use a Stretch Toolbox of six step-by-step models to uncover your leadership edge and grow into an inspiring leader Get hands-on experience working through chapter exercises on an accompanying website Take real action to continually enhance your strengths and improve your weaknesses” (Syndetics summary)

Syndetics book coverBreaking the trust barrier : how leaders close the gaps for high performance / JV Venable.Breaking the Trust Barrier: How High-Performance Teams Lead Together
“Build Extraordinary Trust and Lead Your Team to a Higher Plane. For former US Air Force Thunderbirds’ commander and demonstration leader JV Venable, inspiring teamwork was literally a matter of life and death. On maneuvers like the one pictured on the cover, the distance between jets was just eighteen inches. Closing the gaps to sustain that kind of separation requires the highest levels of trust.

On the ground or in the air, from line supervisor to CEO, we all face the same challenge. Our job is to entice those we lead to close the gaps that slow the whole team down–gaps in commitment, loyalty, and trust. Every bit of closure requires your people to let go of biases and mental safeguards that hold them back. The process the Thunderbirds use to break that barrier and craft the highest levels of trust on a team with an annual turnover of 50 percent is nothing short of phenomenal. That process is packaged here with tips and compelling stories that will help you build the team of a lifetime”.
(Syndetics summary)

Syndetics book coverDifference makers : a leader’s guide to championing diversity on boards / Dr Nicola Howe, Alicia Curtis.
“‘Outstanding insight into how to effectively embrace diversity … a roadmap for creating better organisations, better companies and a better society.’ – Rhys Williams, 2015 Young West Australian of the Year ‘…includes practical tools, checklists and activities for both the aspiring and experienced director.’ – Angie Paskevicius, CEO, Holyoake ‘If you seriously want to make a difference – you must read Difference Makers.’ – David Koutsoukis, founder of the Exceptional Teams Academy ‘I recommend this book to all those who believe we deserve better organisations.’ – Rabia Siddique, international humanitarian, author and advocate ‘…a sound rationale highlighting the importance of diversity in achieving good governance … a nuanced and thoughtful resource designed to help meet the challenge.’ – Professor David Gilchrist, director, Curtin University Dr Nicky Howe is a CEO and leadership and management expert, with a doctorate of business administration from the University of Western Australia, and postgraduate qualification in management from Flinders University. Nicky has a passion for building the capacity of individuals, organisations and communities. She is author of Better Relationships with Those You Lead, a handbook of practical skills and strategies for leaders and managers. Alicia Curtis is one of Western Australia’s most inspiring young social and business entrepreneurs, an award-winning speaker and leadership facilitator. Alicia established Alyceum in 2002 developing innovative transformational leadership programs. Alicia has a master’s degree in business leadership and was named one of the Australian Financial Review’s 100 Women of Influence in 2014. Together Nicky and Alicia founded the Engaging Young Leaders on Aged Care and Community Boards governance program, and as a consequence they were driven to share their findings and experiences in this fascinating book.” (Syndetics summary)

Syndetics book coverDesign to grow : how Coca-Cola learned to combine scale and agility (and how you can too) / David Butler and Linda Tischler.Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too)
“Expert advice from Coca-Cola’s vice president of Innovation and Entrepreneurship: Learn how Coca-Cola uses design to grow its business by combining the advantages of scale with the agility to respond to fast-changing market conditions.
In today’s world, every company is at risk of having a “Kodak Moment”-watching its industry and the competitive advantages it has developed over years, even decades, vanish overnight. The reason? An inability to adapt quickly to new business realities. Established companies are at risk, but it’s no easier being an agile startup, because most of those fail due to their inability to scale. Tomorrow’s business winners-regardless of size or industry-will be the ones that know how to combine scale with agility.

In Design to Grow , a Coca-Cola senior executive shares both the successes and failures of one of the world’s largest companies as it learns to use design to be both agile and big. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor, Linda Tischler, use plain language and easy-to-understand case studies to show how this works at Coca-Cola-and how other companies can use the same approach to grow their business. This book is a must-read for managers inside large corporations as well as entrepreneurs just getting started.” (Syndetics summary)

There was a good sized group of small business owners at Central Library last night (30th June) to hear Henry Lee from Ascendency. The event “how do you build a $1M business” took the form of an interactive workshop with attendees breaking off into small groups to discuss different topics, and then reporting back to the whole group. There was a discernible buzz around the workshop, so I hope that attendees enjoyed the event.
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If you do have ideas for topics you would like to hear speakers on, please do get in touch with me.

On Thursday 30 June 2016, Henry Lee, Business Optimiser from Ascendency Company will run a free 90 minute interactive workshop at Wellington City Libraries. The workshop will be held on the ground floor just behind the up escalator.

In this fast paced interactive FREE Workshop you will discover how to:

• Create your million dollar message
• Design marketing that WORKS!
• Increase your Sales…..and increase your revenue and profit
• Employ the right people
• Get your time back

When: Thursday 30th June 2016:
Time 4.30 pm to 6.00 pm
Where Wellington City Libraries, Ground floor, 65 Victoria Street, Wellington

Your Presenter: Henry Lee, Business Optimiser
Ascendency – Business and personal Mastery

To book your free place at this Workshop: please either email Marilyn.domney@wcc.govt.nz or phone 801 4059
REGISTER TODAY to be eligible to receive a complimentary invitation to the Group Business Growth Strategy Session.
Power of collaboration
Find your niche and Develop your $1M messaging specific to your business.
The session is limited to 15 participants. Valued at $115 a session.
Timing
Thursday 7 July 2016 4:30 -6:30
19 Tennyson Street, Wellington

Syndetics book coverBreaking through bias : communication techniques for women to succeed at work / Andrea S. Kramer, Alton B. Harris.
“More than fifty years after the beginning of the Women’s Movement and forty years after passage of Title IX, women are still not “making it” in traditionally male careers. Women start their careers on parity with men but generally end them far earlier, having achieved less status, lower compensation, and less satisfaction than men. Breaking Through Bias explains that it is the stereotypes about women, men, work, leadership, and family that hold women back, and it presents an integrated set of communication techniques that women can use to avoid the discriminatory consequences of these stereotypes.

Women define career success in a wide variety of ways. But whatever a woman’s personal definition, if she is in a traditionally male-dominated career–virtually all high status, highly compensated fields–her career is at risk because of pervasive gender stereotypes. This highly practical book makes clear that women don’t need to change who they are to succeed in their chosen careers, and they certainly don’t need to act more like men. Women do, however, need to be attuned to the negative gender stereotypes that surround them; they need to anticipate the biases these stereotypes foster, and they need to manage the impressions they make to avoid or overcome these biases.

Based on the authors’ personal experiences as business leaders and practicing attorneys, involvement in compensation and hiring decisions, extensive mentoring activities, and numerous scientific and academic studies, Breaking Through Bias presents unique, practical, and effective advice about how women can at last break through gender bias in the workplace and win at the career advancement game”.
(Syndetics summary)
Syndetics book coverThoughtfully ruthless : the key to exponential growth / Val Wright.
“Unlock explosive growth potential with the true model of modern leadership. Thoughtfully Ruthless lays out the secret to rapid business growth by showing you how to magically invent more time, catapult your energy, and boost the productivity of your resources. Author Val Wright has worked with leaders of all stripes’from doctors to musicians to Fortune 50 C-suite executives’to help them unlock their potential and achieve the next level of success. Her experiences have shown time and time again that it’s not the economy, or the market conditions, or the competition that’s holding your business back.

The secret to exponential growth lies within how leaders ruthlessly manage their time, energy, and resources in parallel. Everyone is on a virtual center stage with the whole world watching and reporting every move, leaders need to know how to be ruthless in a thoughtful way. This book shows you how to become that kind of leader, and how to adopt the habits, skills, and practices of some of the most successful business leaders of our time. You’ll learn how to become sensibly selfish, how to spend your time and energy, and what issues to delegate or ignore so you can clear your slate to focus on what really matters to you.

In a world where rapid growth is the new norm, we have input overload. Leadership is much-lauded but commonly under-practiced in business today. This book is designed to help you shape your leadership to drive business growth, get you promoted faster, and create a life that you love.

Recover your time and energy away from black holes Focus on the factors that really impact your business Identify and build the all-star team you need tomorrow’today Create magnetic support and followership Learn the secret to pulling ahead of the competition

With all the boardroom handwringing about products, the new consumer, and financial results, it’s easy to get sucked into issues that ultimately have only a granular effect on real growth. Thoughtfully Ruthless leadership differentiates remarkable leaders and companies. This book provides a model for growth-oriented leadership, and lays out the essential practices you should start today.” (Syndetics summary)

Syndetics book coverFind your extraordinary : dream bigger, live happier, and achieve success on your own terms / Jessica DiLullo Herrin.
“INSTANT WALL STREET JOURNAL BESTSELLER What if you could, with a little effort, live an extraordinary life? A life in which you felt deep passion for everything you did, and always had time for what matters most? A life in which you had the power, the daring, and the will to make your boldest dreams come true, all while you happily left feelings of inadequacy or guilt behind?

It is possible to take your life from ordinary to extraordinary. The secret? Cultivating the entrepreneurial spirit inside you – the spirit that allows you to embrace your individuality, to look not just at what is but at what could be, to believe in yourself beyond reason and to step up to creating your own definition of happiness and success – a version of success in which work and family life happily co-exist – instead of chasing a cookie-cutter version.

Here, Jessica Herrin, serial entrepreneur and founder and CEO of the Stella & Dot Family Brands, shows how the classic traits of successful entrepreneurs are ones each one of us can develop – and use not only to create a company, but also to create an extraordinary life. Whether we work a corporate job, run a family, or run our own business, Herrin offers realistic, attainable steps each one of us can take to achieve extraordinary success on our own terms. Through candid and inspiring lessons from her life as a successful CEO and working mother of two, as well as stories of many amazing individuals she’s met along the way, Herrin inspires and empowers us to dial up the sound of our own voices and make our authentic dreams a reality.

This book isn’t about having it all; it’s about having what matters most to you . It is about how to find your extraordinary – your extraordinary career, your extraordinary happiness, your extraordinary life.” (Syndetics summary)

Syndetics book coverBig-hearted leadership : five keys to create success through compassion / Donn Sorensen with Vaughn Kohler.
Honesty, vulnerability, humor. These are just a few of the values that make a leader. But above all of these is compassion. Putting your compassion for people first is key to being someone worthy of following. In Big-hearted leadership, longtime medical management executive Donn Sorensen shares why compassion goes hand-in-hand with your competancy as a leader. Donn shows how compassion trickles down into every decision you make as a leader, right down to organizational structure, human resources, production, and all the way to your organization’s bottom line.

Syndetics book coverCreating competitive advantage : how to be strategically ahead in changing markets / Kevin Uphill.
“The economic environment is global, highly sophisticated and in continuous fast flux. The challenge for business leaders, executives and strategists is to read and respond agilely to trends and underlying movements to stay ahead of dynamic market flow and change. Creating Competitive Advantage sets out a compelling case for the business benefits of better market anticipation, and provides tools and approaches to develop a forward-looking strategy that will deliver these. Through theory, case studies and practical insights, the book demonstrates how better analysis of market trends and scanning of the environment combined with business model change and confident leadership can gain and maintain competitive advantage.With the right approach, game-changing strategy can be highly accessible for all business strategists and owners, rather than as today, the almost exclusive reserve of a few brave and instinctive entrepreneurs. With tools, assessments and models to get more value out of the business data you already have and take your strategy to the next level through analytically-supported intuition, Creating Competitive Advantage gives business leaders and strategists the toolkit to move from a responsive mindset to a leading one.” (Syndetics summary)

Syndetics book coverExperiential marketing : secrets, strategies, and success stories from the world’s greatest brands / Kerry Smith, Dan Hanover. The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. To connect with a new generation of customers, companies must embrace and deploy a new marketing mix, powered by a more effective discipline: experiences.

Experiential marketing, the use of live, face-to-face engagements to connect with audiences, create relationships and drive brand affinity, has become the fastest-growing form of marketing in the world as the very companies that built their brands on the old Madison Avenue approach–including Coca-Cola, Nike, Microsoft, American Express and others–open the next chapter of marketing. . . as experiential brands. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands spanning a decade, global experiential marketing experts Kerry Smith and Dan Hanover present the most in-depth book ever written on how companies are using experiences as the anchor of reinvented marketing mixes.

You’ll learn:

The history and fundamental principles of experiential marketing How top brands have reset marketing mixes as experience-driven portfolios The anatomy of a brand experience The psychology of engagement and experience design The 10 habits of highly experiential brands How to measure the impact of experiential marketing How to combine digital and social media in an experiential strategy The experiential marketing vocabulary How to begin converting to experiential marketing

Marketers still torn between outdated marketing models and the need to reinvent how they market in today’s customer-controlled economy will find the clarity they need to refine their marketing strategies, get a roadmap for putting their brands on a winning path, and walk away inspired to transition into experiential brands.” (Syndetics summary)

On Thursday 30 June 2016, Henry Lee, Business Optimiser from Ascendency Company will run a free 90 minute interactive workshop at Wellington City Libraries. The workshop will be held on the ground floor just behind the up escalator.

In this fast paced interactive FREE Workshop you will discover how to:

• Create your million dollar message
• Design marketing that WORKS!
• Increase your Sales…..and increase your revenue and profit
• Employ the right people
• Get your time back

When: Thursday 30th June 2016:
Time 4.30 pm to 6.00 pm
Where Wellington City Libraries, Ground floor, 65 Victoria Street, Wellington

Your Presenter: Henry Lee, Business Optimiser
Ascendency – Business and personal Mastery

To book your free place at this Workshop: please either email Marilyn.domney@wcc.govt.nz or phone 801 4059

Syndetics book coverAgile talent : how to source and manage outside experts / Jon Younger, Norm Smallwood.
“How to Leverage Talent You Don’t Own – Campbell Soup Company and PepsiCo seek advice from anthropologists to understand customer tastes and preferences. Google and Intel engage experts in social science and biomechanics to assess how people think about and use technology.

Companies are gaining advantage through a new capability–strategic use of external experts–made possible by technology and the globalization of talent. Leaders everywhere recognize that “lean,” “agile,” and “fast” strategies require new ways to access and leverage–without owning–key talent to fill critical gaps. As managers seek nontraditional sources of strategic talent and experiment with fast, flexible ways of engaging these experts, they need a new roadmap.

This book delivers that roadmap. It tells you how to assess, choose, attract, develop, support, and retain your external talent. Authored by thought leaders and bestselling authors in leadership and talent management who teach and consult globally, Agile Talent reveals how companies such as Apple, Uber, Airbnb, Google, IBM, and Bain Capital organize and manage new forms of talent in innovative ways. Supported by survey data and packed with tools and templates for applying these ideas, this book is the ultimate guide for winning the next war for talent.”
(Syndetics summary)

Syndetics book coverThe startup equation : a visual guidebook to building, launching and scaling your startup / by Steven Fisher and Ja-Naé Duane ; illustrations by Caleb Sexton and Kate Rutter ; introduction by Andrew Hyde.
” Visualize Your Successful New Business – You have a great idea for a new business. Now what? How do you turn that great idea into a viable business? Leveraging visual tools, The Startup Equation leads you step by step through the decisions you need to make to find your perfect startup model. You’ll learn things such as identifying your unique entrepreneurial type, creating a great product, building a great team, finding funding and scaling in addition to other elements essential to crafting a roadmap that fits you and your business.

Drawing from their extensive experience working with startups, entrepreneurs Steve Fisher and Ja-Naé Duane offer expert advice on dealing with the challenges and opportunities that accompany every type of new business. Using visual storytelling, they provide a much-needed blueprint to understanding the startup economy. The authors include illustrative business examples from companies such as TechStars and 500Startups, as well as interviews with over 40 entrepreneurs from across the globe.

Filled with insightful case studies, The Startup Equation is a vibrant, practical guide to creating a winning business model for any startup. By following the accessible visual roadmap within, you’ll discover how to build your own successful business plan for your unique dream.

Steve Fisher is product designer, filmmaker, entrepreneur, and startup advisor.Ja-Naé Duane is an entrepreneur, researcher, startup advisor, and professor of entrepreneurship & innovation.” (Syndetics summary)

Syndetics book coverThe big fish experience : create memorable presentations that reel in your audience / Kenny Nguyen, Gus Murillo, Robert Killeen, Luke Jones.
” Finally a book that gives “real” info on how to give better speeches and presentations….I have always known that I could give better presentations and speeches but I didn’t know to improve. This book gave me the tools, methods, and resources to help me be a better speaker. The book is easy to read and each chapter stands alone as it’s own lesson. I can’t wait to put all the info I learned in this book into practice.” (Amazon reviewer)

Syndetics book coverSuperbosses : how exceptional leaders master the flow of talent / Sydney Finkelstein.
” “Superbosses” is an immensely interesting read, in part because of the range of profiles Syd Finkelstein puts in front of us. Syd’s research has always explored leadership in ways that are both public and intimate, but what makes this book valuable is that, beyond the practical takeaways one would expect of a top-tier management professor, it’s an engaging summary of an in-depth study of inspired and inspiring leaders. Frankly, it’s also just fun to read as a set of stories and insights….As Syd points out, this idea of formally exploring the behaviors and mindsets that define what he calls a superboss is relatively undefined in the market. And viable approaches to realizing disproportionate returns on your activities as a leader—how to influence and impact the world beyond the scope of one’s direct interactions and operations—is increasingly a topic of discussion among executives. What’s unfortunate is that we often concentrate our search for learnings on the operational techniques and track record of leaders, but neglect the ways in which they foster intimate and inspiring relationships with the people around them—at scale. Over the course of the book, Syd gives us a language and framework for thinking about the challenges and art of outsized influence….This is a great read if you’re wondering how to get the most out of your boss or for looking at someone you’re considering learning from, since it offers some insight into the signals that the people you’re around might have potential to be truly great and what they’re looking for in their mentees. It’s also a great book if you have aspirations to superbossness yourself. For many leaders and managers, that can be a lonely position, since candid peer conversations are rare. Syd’s research offers a window into how unambiguously compelling leaders and their disciples articulate the assumptions, describe the consistent behaviors, and craft the visions that drive their successes—all valuable as inputs as you construct your own working model of leadership….My take? Well worth reading. Well worth writing down the questions and challenges that surface for you over the course of the book. Well worth seeing how far you can stretch yourself to surround yourself with superbosses and expand your own footprint in the world around you.” (Amazon reviewer)

Syndetics book coverMatter : move beyond the competition, create more value, and become the obvious choice / Peter Sheahan and Julie Williamson, PhD.
“Find your edge of disruption- There is no question that a macro trend in today’s business climate is that previously defensible markets and niches are becoming increasingly disrupted and/or commoditized. What is particularly useful about this book is that it states, in plain English, what successful companies do to stand out in the minds of customers. In short, these companies step up to the plate and do the hard work of actually solving hard-to-solve problems that their customers face. They get outside of their echo chamber and look externally for information and inspiration. They don’t avoid complexity, they treat it as an opportunity to combine old strengths with innovative thinking and action.

Matter is a rallying cry of sorts for today’s business leaders. There are no easy solutions in today’s increasingly competitive environment, but solutions do exist and the book is filled with examples of companies that have successfully converted challenges into competitive advantages.” (Amazon reviewer)


Syndetics book coverDesigning products people love : how great designers create successful products / Scott Hurff.
” How can you create products that successfully find customers? With this practical book, you’ll learn from some of the best product designers in the field, from companies like Facebook and LinkedIn to up-and-coming contenders. You’ll understand how to discover and interpret customer pain, and learn how to use this research to guide your team through each step of product creation.

Written for designers, product managers, and others who want to communicate better with designers, this book is essential reading for anyone who contributes to the product creation process.

Understand exactly who your customers are, what they want, and how to build products that make them happy Learn frameworks and principles that successful product designers use Incorporate five states into every screen of your interface to improve conversions and reduce perceived loading times Discover meeting techniques that Apple, Amazon, and LinkedIn use to help teams solve the right problems and make decisions faster Design effective interfaces across different form factors by understanding how people hold devices and complete tasks Learn how successful designers create working prototypes that capture essential customer feedback Create habit-forming and emotionally engaging experiences, using the latest psychological research” (Syndetics summary)

Syndetics book coverHow to lead a quest : a handbook for pioneering executives / Dr Jason Fox.
Unlock progress through doubt and uncertainty. The biggest threat facing modern business is the sheer complexity of an uncertain future. That, and the fact that everyone is busy. Too busy for progress. Workplace cultures have become cursed with efficiency. And so when it comes to developing strategy, we default to our defaults.We favour quick fixes, easy templates and familiar approaches, developing robust plans’ that do little to mitigate strategic risk or generate new value. The result? The future comes, and businesses die. But no longer! *cue trumpets* How to Lead a Quest is a book for pioneering leaders – folks who know that enterprise strategy is far too important to condemn to smart goals’, ‘a clear vision for the future’ and other such rubbish. Within this book, you’ll discover how to: liberate enterprise leadership and workplace cultures from the curse of efficiency, default thinking and the delusion of progress; explore complex and uncertain futures to find profound insights that mitigate strategic risks and ensure your business model remains viable; create new value and enduring relevance by pioneering into unchartered and unprecedented territory; embed new structures and rituals into your enterprise to build for the future, while still delivering operational excellence today. Not for the faint of heart or short-of-wit, this uniquely refreshing book bravely tackles the paradox that is pioneering leadership. You’ll discover how to lead meaningful progress – even if you don’t know what the goal or destination looks like.

Syndetics book coverBusiness for punks : break all the rules — the BrewDog way / James Watt.
Founded by a pair of young Scots with a passion for great beer, BrewDog has catalysed the craft-beer revolution, rewritten the record books and inadvertently forged a whole new approach to business. In Business for punks, BrewDog co-founder James Watt bottles the essence of this success. From finances (chase down every cent) to marketing (lead with the crusade, not the product), this is an anarchic, indispensable guide to thriving on your own terms.

Syndetics book coverThe conquer kit : a creative business planner for women entrepreneurs / Natalie MacNeil.
“Business plans are one of the last remaining spaces in publishing where intimidating lingo, dry writing, and overly long verbiage are still the norm. You know what these books look like–big and manual-like, there’s usually a middle-aged man standing with his arms crossed (or pointing!) on the cover, making promises in all caps about the money you’ll make. The Conquer Kit is an interactive journal experience that brings business planning into the realm of play. Readers are invited to sketch, scribble, glue, dream, and write on the pages. all while developing an airtight business plan with proven money-making methods and strategies. Author and entrepreneur Natalie MacNeil encourages readers to build a strong foundation with the four pillars of every successful business (the right name, the right business setup and entity, a sound legal structure, and a basic financial system), create heart-centric products and marketing plans, put together their A team, envision the bigger picture, and bring their dream business to life”– Provided by publisher.

Syndetics book coverDisrupt yourself : putting the power of disruptive innovation to work / Whitney Johnson.
“Johnson (Dare, Dream, Do), a Merrill Lynch equity analyst turned entrepreneur, shows how and why to upend a career in this practical, concise work. Becoming a “disruptor,” whether by changing positions within a company or industry or entering an entirely new field, is vital to career and personal growth, she states. As someone who has made the leap herself, she sees disruptive innovation-defined here as “an innovation at the low end of the market that eventually upends an industry”- as a pathway to new levels of success. She employs E.M. Roger’s S-curve model, used to study the diffusion of innovation, to explain the psychological effects of personal disruption, such as increased dopamine levels. Focusing on how to overcome the initial frustration of being at the low end of the curve, she recommends “understanding the job-to-be-done” and “identifying the job you want done,” thereby determining the “right risks” to take. She also shows how to draw on one’s strengths and figure out how they can be applied to the unmet needs of potential customers and clients. Johnson astutely highlights the value of constraints, the dangers of entitlement, and the necessity of changing plans when circumstances call for it. Her chapter on learning from failure contains particularly wise advice that everyone should embrace. In Johnson’s closing chapter, she emphasizes the value of a “discovery-driven career” and the possibilities it offers. Savvy and often counterintuitive, this superb book offers the tools, mind-set guidance, and rationale for avoiding complacency and embracing a new career path. (Oct.) © Copyright PWxyz, LLC. All rights reserved.(c) Copyright PWxyz, LLC. All rights reserved” (Publisher Weekly)

Syndetics book coverWe-commerce : how to create, collaborate, and succeed in the sharing economy / Billee Howard.
“Howard is the founder of -Brandthropologie Media, an organization dedicated to the study of the intersection of art and commerce and the business possibilities emerging from the union. She feels that the problems caused by the 2008 financial crisis identify a move from the “I, Me, Mine” mind-set of the past to today’s sharing-centered economy. The changes caused by this shift in focus will define new, smaller community concerns that present a challenge in many places. Howard’s ideas remind this reviewer of Mintel Trends’s presentation, “Make It Mine: Personalization Is a Right Not a Privilege.” The author proposes “New Golden Rules” for operating in the sharing economy and identifies and explores “We-volution,” transformation that involves the use of commercial media and thinking globally yet celebrating uniqueness. -VERDICT Adult readers of all sorts should be exposed to these potential transitions and evaluate them. Howard offers some insightful suggestions-they won’t be for everyone but deserve consideration.-Littleton Maxwell, Business Information Ctr., Univ. of Richmond © Copyright 2015. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.(c) Copyright Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.” (Library Journal)

Syndetics book coverWhy games are good for business : how to leverage the power of serious games, gamification and simulations / Helen Routledge.
By tapping into the same psychology that keeps gamers glued to Minecraft or World of Warcraft, innovative organizations are creating learning experiences that are genuinely engaging, endlessly flexible, and extremely cost-effective. They’re called Serious Games. People learn more, learn better, and learn faster when they are emotionally engaged. Serious Games are how you leverage the power of play to create emotional engagement. Why games are good for business is an innovative and practical toolkit for those who want to learn more about Serious Games and how to apply them in their own organization.

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