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Archive for the 'technology' Category

Twitter for business

At Mashable they have put up a “twitter guide book” which includes Twitter for business.  All explained clearly and logically

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In February and March 2009, consulting Firm Watson Wyatt talked to leaders of 181 companies to get their opinions regarding the use of social networking, blogs and webcasts.  The report’s findings found that since the onset of  worsening global economic conditions, companies are making much more use of Web 2.0 technology Thanks to Resourceshelf

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The New Zealand Companies Office has been using Facebook for sometime and earlier this year started using Twitter in order to reach the public and give out information about new services.  In a Computerworld news story  Justin Hygate elaborates on the reason for this.

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Although the article is a bit academic and technical it is an interesting read.  The authors monitored IBM’s staff blog for three years to trace how information is shared and found within a company .  It really discusses the old “knowledge management” issues and looks at the usefulness of corporate blogs for information gathering. Thanks […]

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Future of the internet

The Pew Internet and American Life Project  released the findings of their third report on 14th December.  They conducted a survey  which asked technological experts  to look all the way out to 2020 and predict where technology was going.  The major winner was the mobile phone.  It makes for interesting reading. Thanks to Resourceshelf  

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Wikis working for businesses

This report from InformationWeek looks at how a number of companies introduced wikis into the workplace.  Mention is made of the ups and downs of doing so – but generally there seems to have been really positive outcomes for all the companies. Thanks to Resourceshelf

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An article in today’s Wall Street Journal discusses in easy to understand terms, how best to reach customers in the new web 2.0 world.  The authors interviewed executives from over 30 companies to see how they were adapting to marketing within the new technology. There are also links to MIT Sloan Management articles on the […]

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This press release by New York company AMI Partners looks at the rapidly increasing participation of small businesses in social networking as a way of advertising and promoting themselves.  Social networking is being seen as an expedient way, in the current downturn, of keeping in touch with current clients and finding new ones.

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Financial Times podcasts

The Financial Times have recently entered the world of podcasting.  By subscribing to the podcasts via Itunes you will be able to listen to recent programmes on a variety of subjects such as digital business, long-term investing, or look through the archives  of the FT Money Show, and choose a programme.

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New business search engine

Biznar (still in beta form) is a free federated search portal for business researchers (searches over a variety of sources including blogs, wikis, mainstream searches  and deep web sources).  It looks very promising.

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