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Archive for the 'small business' Category

Blind spots : the 10 business myths you can’t afford to believe on your new path to success / Alexandra Levit.“Ms. Levit is a rising star in the career-advice genre, and this book proves why. Ms. Levit provides an upbeat and thoughtful guide to establishing, enhancing, and redirecting (if necessary) the course of one’s career. [...]

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The lean startup : how today’s entrepreneurs use continuous innovation to create radically successful businesses / Eric Ries.
“He explains that startups cannot use traditional planning an management tools because their product and customers are unknown. So, what else? Here he comes up with his Lean Startup Methodology – which is a scientific approach for creating [...]

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Conversion optimization / Khalid Saleh and Ayat Shukairy.
If you are looking for a ways to improve the performance of your e-commerce website, there is no way you can read Conversion Optimization and not come up with some great ideas that will directly improve your e-commerce business…. The book is full of real life examples, including [...]

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In view of the recent impact on individuals and businesses in Christchurch, I thought it might be useful to pull together some recent articles on how businesses can best prepare for such an event. 
Although the first two articles are not available fulltext on the databases, they can be obtained via interloan from other libraries.  I [...]

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This press release by New York company AMI Partners looks at the rapidly increasing participation of small businesses in social networking as a way of advertising and promoting themselves.  Social networking is being seen as an expedient way, in the current downturn, of keeping in touch with current clients and finding new ones.

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This  is a useful reference page which can be found on the U.K. government’s BusinessLink website.  It deals with all aspects of CRM (customer relationship management)
Thanks to Intute

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These links will take you through to the Business Source Complete database, one of our online databases. You will be prompted first for your library card details before viewing the articles.
Fanbook
Coster, Helen
Forbes 28 January 2008 p 62
This article looks at how small businesses can use social networking sites such as MySpace and Facebook to connect [...]

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People management

People management is the online magazine of the Chartered Institute of Personnel Management (UK).   Free to access, it’s a great place to keep up to date with HR issues.
It is also available fulltext through our Business Source Complete database at www.mygateway.info

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Just to let you know that we will be at Stand 148b at the Wellington Small Business Expo which takes place on 25-27 June 2008. 
We have a limited number of passes to give away so if you would like a 3 day free pass please email me at prosearch@wcc.govt.nz or ring me Marilyn Domney 801 4059. 
Come [...]

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Scott Ginsberg is only 27 but has already published four books and his blog has been voted one of the world’s top 100 business blogs. His blog posting 98 ways to think like an entrepreneur is full of useful tips and ideas.
Thanks to Mary Ellen Bates

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