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Archive for September, 2014

The freaks shall inherit the earth : entrepreneurship for weirdos, misfits, and world dominators / Chris Brogan.“Do you ever wonder where you fit in? Do you sometimes get that feeling that you have something much bigger to offer the universe, but then it fills you with fear and anxiety, so you think maybe I’ll just […]

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What I’ve been tweeting lately

Transforming Performance Measurement for the 21st Century via @fulltextreports Best practices & guidelines for social media, mobile & digital WOM communications in today’s regulatory environment via @womma 2014 MIT Sloan Management Review and Deloitte social business study Via @dupress.com The Shifting Economics of Global Manufacturing How Cost Competitiveness Is Changing Worldwide via @fulltextreports A new […]

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This article follows on from End Your “Yeah, Me Too” Marketing. The second most common marketing mistake that businesses make is what we call “Fragmented” or “Piece-Meal” Marketing.” This is absolutely the wrong approach to marketing, yet it is the most common approach in business today. Everybody is doing it, including you and your competitors. […]

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